How it works

Search. Request. Get booked. Get proof.

Four steps from finding a newsletter to seeing your placement in the issue. You never chase a publisher, and you always know where each placement stands.

The flow

What happens after you sign up

  1. Search the catalog

    Filter 443 newsletters by language, category, country and ad type, or search by name. Each placement shows the publisher's public list price in USD and the date it was checked. Switch between a data table and cards, and save shortlists for each client or campaign.

  2. Send a booking request

    Add placements to your cart. The cart shows the total list price, and you add a campaign name, a landing page, a preferred send window and a note. One request can cover many newsletters. No payment is taken when you send it.

  3. We book it with the publisher

    We confirm the placement and the send date with each newsletter. Each placement becomes its own order, so you can see it move from Requested to Booked, and to Live when the issue goes out.

  4. Get proof of the send

    After the issue is sent, documentation of the placement is attached to the order, such as a link to the web version. The order is then marked Proof delivered.

Placement types

Know what you are buying.

Primary

The lead sponsor placement in a regular send, above the fold or before the first story.

Mid

A secondary placement inside the issue, after the opening section.

Dedicated

The entire send is the sponsor. No other paid placements run in that issue.

Classified

A compact text listing, usually near the close of the issue. Typically the lowest list price.

Unknown

The public price does not say where the placement sits. We confirm the position with the publisher before booking.

Pricing

You pay the list price.

Buyers pay the publisher's public list price, with no extra buyer fee on top. Book Newsletter Ads is paid by the publisher side, through a commission agreed with each newsletter.

Ready to look around?

The catalog is free to browse once you have an account.

Get started